Evolving Membership Offerings with Brian Krogsgard

Evolving Membership Offerings with Brian Krogsgard

I love talking to Brian Krogsgard. And if you need proof, we had a SUPER long pre-show that I’m going to release as bonus content when I roll out the Build Something Membership. And speaking of, that’s the main topic for today’s conversaiton with Brian: building membership through community. We talk all about how Post Status has changed since we last spoke, alll the way back in Episode 3. We get into building the membership, innovating, and what keeps your members from churning.

Creating Field Guides with David Sparks

Creating Field Guides with David Sparks

I have a confession that won’t be much of a confession once you start listening to this episode. I’m a big fan of David Sparks. I think he does great work in several different areas an I’m excited to talk to him about how he does it. We also both happen to be big fans of Disney and Star Wars. When we spoke, he was just coming off his first ever Sabbatical – so we’ll get into that and how he manages to put our what must be dozens of hours of field guides while also running a law practice.

Creating Content for LinkedIn Learning with Tracey Larvenz

Creating Content for LinkedIn Learning with Tracey Larvenz

I’m really excited to take to Tracey Larvenz today – he’s my content manager over at linkedIn Learning and he’s so great to work with! Being a Content Manager at LinkedIn Learning, it’s his job to make sure there’s a steady stream of new course material coming out for members. We’ll talk about how he decides what to put into the production queue, and with me being a LinkedIn Learning instructor, we’ll get into the course creation process a bit!

Creating an Army of Advocates with Tessa Kriesel

Creating an Army of Advocates with Tessa Kriesel

Let me tell you about my friend Tessa. She is very passionate about her work. And what’s her work? Well she finds people who are passionate about products! In this episode Tessa will give us tips and tricks for building an advocacy program – where you can connect with people who LOVE you product. And further…you know what? I’ll just let Tessa tell you about it!

Why You Need to be on Voice Search with Chip Edwards

Why You Need to be on Voice Search with Chip Edwards

Voice Search! Amazon Echo! Google! Chip Edwards knows a thing or two about all of these topics and let me tell you what I learned: We are all sleeping on voice search. Chip will tell us the importance of being on Voice Search, and why the earlier the better. Stay tuned until the end for a special offer just for listeners too!

The Past and Future of Podcasting with Lisa Laporte

The Past and Future of Podcasting with Lisa Laporte

Lisa Laporte is the CEO of TWiT.tv and after a few weeks of talking about how to podcast and what it can do for your content, I thought she’d be the perfect person, to come on and talk about starting a network, as well as where podcasting is going. We talk about a lot of stuff – where podcasting was and the future, but we also have a great chat about tech and more. Lots of great advice here, so sit back and enjoy!