Trending on LinkedIn with Cara North

Trending on LinkedIn with Cara North

A few weeks ago we spoke to Andrea Zoellner on how to implement a good Instagram Strategy. Well, another social network that seems like a hidden gem for content is LinkedIn, so I’ve brought on Cara North to talk to us. Cara is in the eLearning space, and we definitely talk about that, but I also wondered how she always seems to be trending on LinkedIn! So we talk about the smart way to build your network, add shareable content, and maybe even make a few worthwhile connections.

Managing Social Media for a Government Agency with Joseph Galbo

Managing Social Media for a Government Agency with Joseph Galbo

Just because you’re a government organization doesn’t mean you can’t have a little personality. That’s what my friend Joe Galbo proves day-in and day-out over at the Consumer Products Safety Commission. I’ve wondered for some time how they manage their social media strategy there and Joe’s the brains behind most of the operation. We’ll talk content, memes, data and more, as well as how he can get it all done at the federal level.

Growing Your Audience on Instagram with Andrea Zoellner

Growing Your Audience on Instagram with Andrea Zoellner

Wondering how to build a following on Instagram? I was! It’s my favorite social platform and I’m trying to be more intentional about the content. So I brought on Andrea Zoellner, who offered fantastic advice around IG strategy, taking great photos, and if those walls of hashtags actually work. Let’s get into all of that and more.

What to Focus on in a Recession with Brad Morrison

What to Focus on in a Recession with Brad Morrison

With everything happening during the COVID-19 pandemic and the economic recession, it’s easy to panic, cut costs, and coast until this all blows over. But that can kill your business. Instead we need to adapt, and in today’s episode, Brad Morrison tells us what his agency is doing to work through what will be a seemingly tough economy. We talk about our experiences with the last recession, what’s different, and what you can do to adapt.